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Les Indemodables

 

Valerie Pulverail - Founder & Creator

For more than 20 years Valerie Pulverail has been evolving in the world of perfumery.  In January 2012 she gave life to an ambitious project by creating Le Bistro de la Beaute in Annecy: a space that is  high-end.  She spent four years in contact with her customers, which gained her the conviction that the customers seek above all quality, durability and rarity in a perfume.  So she took up the challenge and created her own collection of exquisite perfumes.

Starting with essential pieces necessary for any well-thought-out olfactory wardrobe, Valerie designed 8 perfumes built around the major olfactory familites that gave rise to the classics of perfumery.   Paying homage to the roots of perfumery without falling into the trap of imitation or overdose of ingredients or unexpected associations thus creating a collection that allows it to develop perfumes with real olfactory biases without following fashions or trends.  Thus The Indemodables was born!!!

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